Firstly, an Accounts person in advertising/marketing is not an accountant. 😦 A few months ago, a lady emailed and called me insistently offering a job as an accountant in an audit firm because my LinkedIn profile says “Senior Account Manager.” FYI, we handle accounts. We manage projects and clients. We deal with long hours of work, difficult clients, extremely impossible timelines (that make us magicians) … Continue reading How to survive Account Management
Hello. You’re directed to this page cause you received our note! We want you to know first- join us as we promise forever with each other at front of our beloved Creator. We are very lucky and we’re very sure that our thanksgiving and celebration will only be complete with you. For now, we can only let you know the 4Ws. But we’re sure there’ll be lots of … Continue reading Save the date for our “Thanksgiving.”
Growing up, my mom always nags about how I should behave properly especially when I get married ’cause she believes that it’s a woman’s achievement to be accepted and liked by the family of the person she’s marrying. At the end of the day, she’s right- you’re an addition to their family so you should give more and love more. My dad was different. He will always … Continue reading Who know’s “the one?”
I knew that this moment will drag me back here and write something that I’d love to remember years from now. As an expat in the little red dot, everyone’s in awe whenever I tell stories of how Pacman turns the busy streets of Manila (and all parts of the Philippines) into ghost town whenever he has a fight. As crazy as it sounds, it’s like an unsaid … Continue reading Pacman survived the “bad weather”
Respect is never forced or demanded. It’s always earned. When you think about it, some seem to be mandatory like respect for parents, teachers, elders. But think again, they earned it.l L Dad used to tell me, I have to work hard for it. Others need to work hard for my respect too. oo Continue reading Dad’s WOW #6
Are you a Filipino? Aside from Jollibee, you probably consider “Eat Bulaga,” the longest running noon time show in the Philippines, a part of your memories growing up. I do. And I follow them on Facebook. And if you’re like me, you should’ve followed (cause it’s just in your newsfeed! Haha) Paolo Ballestero‘s journey to the #MakeUpTransformation stardom. It went viral and was picked up … Continue reading #TransformationTuesday
They say it’ll be over. They say time will come. They say we’ll meet again someday. So, I hope we can catch up! It’s been 803 days, Daddy. I miss you. Continue reading Hi Dad!
Jollibee is my childhood hero. Though I’m not a big fan of fast food, I crave for the regular yum, spaghetti and chicken joy every once in awhile. Up to now, there are very few Asian (except Japanese) brands that become “global brands.” And for the Philippines, Jollibee is one brand that the country can be globally proud of and call its own. I visited home 2 … Continue reading No more #ChickenSad, #HaySalamat!
For all we know, digital and social is a very fast-paced industry and we- marketers, social media practitioners, entrepreneurs and even CEO, CMO, CFO- all have to keep up with the changes. At some point, what we’ve mastered about Facebook ads or Twitter content best practices last year may not be applicable to our campaigns this year. So I thought of curating some relevant social media news, specifically in Asia (cause you’ll read those big news/changes in The Next Web, Mashable or Tech in Asia) so I’ll be updated together with you.
For now, I’ll be repurposing some of the content that I’ve written in We Are Social Singapore’s Tuesday Tune Up. But will be curating more as much as possible in the days to come. Have fun!
In the midst of all the commotion and panic when Facebook was down today, KitKat Philippines quickly found an opportunity. #reactivebrandsonsocial Looks like #Facebook is having a BREAK right now. Have a BREAK, too! 🙂 #facebookdown pic.twitter.com/rBhH4CMqKS — Nestle KitKat PH (@kitkat_ph) June 19, 2014 Continue reading Have a break when #Facebookdown