Useful 2019 Marketing Reports

It’s Holy Week and Ramadan is just around the corner! With the diversity of cultures and religions, marketers in Southeast Asia are now finding various ways to win their consumers in the most ethical (I hope!), strategic and cost-efficient.

Here’s Google Indonesia’s Winning Ramadan with Digital  Report, in case you need it. 

Marketing without Data

Image source: Google

Though it’s almost half of the year, I’m compiling some great reports that can be useful for your 2019 marketing strategy. A lot of insights to take in, so I recommend all these for your weekend reads!

GLOBAL

Global Digital Yearbook 2019 (by We Are Social and Hootsuite)

Technology-driven Retail (by AliResearch)

SOUTHEAST ASIA

For all individual digital reports for Southeast Asian markets, please visit Data Reportal’s dedicated page for their SEA reports.

INDONESIA

Daily Social’s Start Up Report 2018

IDN Research Institute’s Indonesia Millenial (Bahasa Indonesia)

Indonesia Digital 2019

Data junkie? Oh, you’ll love Data Reportal… All the numbers you need! It’s one of Simon Kemp’s brainchild (if you know him, you’ll confirm it from the sophisticated and very systematic decks for sure. Haha).

Happy reading!

 

2014 APAC Digital Overview

It’s a new year! C’mon, you shouldn’t be so pessimist at this time of the year!? 🙂

If one of your goals this year is to expand business in Asia Pacific, We Are Social’s Digital, Social and Mobile Report should come in handy when you plot out you next steps.

Not from Asia or no plans to expand here? These may be more relevant to you: